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The Imperative for KAM in Pharma

PM360

How should leading pharma companies respond? Consolidation among providers continues unabated, leading to larger and larger health systems. This leads to fewer health systems treating a larger percentage of total patients each year. So, what is driving the push toward increasingly sophisticated KAM strategies?

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Successful Selling Is All About Building Relationships

Contrarian Sales Techniques

In my personal experience, I've seen how building relationships with customers can lead to more sales and a more successful sales career. I took the time to truly understand their needs and tailor my sales approach to meet those needs. I remember a time when I was selling a software solution to a small business.

Sales 52
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The Traditional Pharma Model Isn’t Working – It’s Time to Evolve!

PharmaKinnex

Are Pharma Sales Representatives “Over?” Bearing the brunt of these COVID19 restrictions, pharmaceutical reps have had a hard time getting in the door to make sales, and their employers have noticed: Limited In-Person Access To HCPs. Fewer Networking & Industry Trade Show Events.

Pharma 52