Spotio

MAY 10, 2023

Business-to-business (B2B) prospecting is the pillar of lead generation. However, B2B sales prospecting strategy is not as easy as it sounds. According to Technology Advice , 70% of marketers at B2B companies reported that “improving lead quality” was the primary concern. Did they have a referral for you?

B2B Sales 98

B2B Sales Prospecting Sales CRM 98

Spotio

APRIL 24, 2023

Of course, wanting more sales and actually generating them are two different things. Fortunately, the B2B sales funnel is here to help you close more deals in less time! In this article, we’ll explain what a B2B sales funnel is and how it differs from the standard B2C sales funnel.

B2B Sales 52

B2B Sales Sales Prospecting Sales pipeline 52

Spotio

JULY 25, 2023

B2B sales has evolved over the years. Cold calling and direct mail are still useful for some sales processes, but the way in which we do business has changed a lot. More companies are investing in B2B sales teams — inside and outside — across a range of industries. What Is B2B (Business-to-Business) Sales?

B2B Sales 98

B2B Sales Sales Prospecting Sales process 98