Remove 2011 Remove Patients Remove Prescription Remove Side effects
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“Game-changing” obesity drug over-promising?

World of DTC Marketing

Patients want quick fixes, and the idea of losing some weight because of a new drug is enticing to them. In response, the company has been providing six-month waivers to some insured patients that will cap the drug’s out-of-pocket costs at $25 a month, though the long-term picture of coverage is still in flux. Click to Tweet.

Insurance 271
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Thursday pharma headlines

World of DTC Marketing

regulators knew about reports of suicidal behavior in men taking the anti-baldness treatment Propecia when they decided not to warn consumers of those potential risks in a 2011 update of the popular drug’s label. prescriptions of finasteride, as the drug is known, for hair loss increased to over 2.4 Annual U.S.

Pharma 180
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Healthcare stories in the news

World of DTC Marketing

Democrats have been campaigning for 30 years on promises they’d let Medicare directly negotiate the cost of prescription drugs. Now, after the majority of voters want reduced costs for their prescription drugs, the bill seems ready to pass despite record pharma lobbying. They can be expensive and have serious side effects.