2004, Doctors and Ethics - Pharma Rep Focus

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2004

Doctors

Ethics

The Dark Side of KOL Relationship

Contrarian Sales Techniques

FEBRUARY 23, 2023

It was marketed aggressively to doctors and was touted as a safer alternative to other pain relievers on the market. However, it was later discovered that the drug increased the risk of heart attacks and strokes, and it was eventually pulled from the market in 2004. Vioxx was a pain reliever that was introduced by Merck in 1999.

Ethics

Ethics Pharmaceutical Sales Sales Safety

Uri Goren

Cadensee

JULY 20, 2021

It's become the main thing that the doctors are looking at now. When he was going through his cancer, he died in 2004. So, it's important for moral reasons, for ethical reasons, but it's really, really, really empowered by digital. And what does he think is missing, and maybe entrepreneurs should pay more attention to.

Food and Drug Administration

Food and Drug Administration Doctors Healthcare Healthcare

The Dark Side of KOL Relationship

Uri Goren

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