Veeva Systems today released exclusive findings on trends and effectiveness of life sciences industry engagement with healthcare professionals (HCPs) globally. The Veeva Pulse Field Trends Report analyzes activity from more than 80% of field reps worldwide and 130 million quarterly field interactions for a comprehensive, first-ever view into industrywide HCP engagement. Analysis of the data shows frequent use of key digital channels is vital for effective HCP engagement.
Click Veeva Pulse Field Trends Report for the full report.
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