World of DTC Marketing

DECEMBER 3, 2020

Another TED talk on the evils of prescription drug marketing was filled with misinformation as usual. The disconnect between consumers and prescription drug marketing has grown quite a bit. Prescription drug marketers are jumping through hoops to convince management that drug advertising is necessary but data is fading.

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Prescription Marketing Doctors Physicians 181

MedCity News

DECEMBER 17, 2023

Some companies are doing just that via Software as a Medical Device (SaMD), particularly by developing prescription digital therapeutics (PDTs). To identify true growth opportunities, investors must consider how companies are using AI to revolutionize the treatment journey.

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Prescription Medical Biopharma 114

MedCity News

NOVEMBER 12, 2023

It is important to understand that the performance of over-the-counter hearing aids can vary widely from prescription hearing aids due to a number of factors.

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Prescription 106

MedCity News

JULY 27, 2023

Medicine Cabinet, a new solution by GoodRx, gives users reminders to take their medications and refill prescriptions and recommends pharmacies based on prescription costs. It also has a rewards system for using GoodRx coupons and picking up prescriptions on time.

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Prescription Management Medicine Medical 91

MedCity News

SEPTEMBER 4, 2023

look to Canada for more affordable prescription options since the Canadian government regulates drug costs. Increasingly, patients in the U.S. Some companies have noticed and are beginning to capitalize on the demand.

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Prescription Government Patients 109

Fierce Pharma

APRIL 9, 2024

Medication adherence is a large and growing challenge for pharma companies, healthcare providers and the patients they serve. In the U.S. Research shows that 20% of patients have failed to fill a script in the past, and one-third aren’t confident managing their illness. Engaging patients from the moment a drug is prescribed can help.

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Prescription Patients Healthcare Provider Pharma 233

MedCity News

OCTOBER 4, 2022

From July 2021 to July 2022, 1,216 prescription drugs saw price increases that soared past the inflation rate of 8.5% Another reported that in 2021, the American healthcare system spent $603 billion on prescription drugs, of which $421 billion was spent on retail drugs. for that time period, one HHS report showed.

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Prescription Retail Healthcare Healthcare 121

PharmaTimes

FEBRUARY 1, 2024

Prescriptions ordered via the app are expected to save around 1.85 million hours in 2024

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Prescription Healthcare Healthcare 97

MedCity News

FEBRUARY 15, 2023

Department of Health & Human Services announced three models Tuesday that will be tested by the CMS Innovation Center and aim to lower prescription drug costs. The models, which include access to $2 generic drugs, build on the Inflation Reduction Act of 2022.

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Prescription 132

Fierce Pharma

NOVEMBER 10, 2022

Filling the gap—and the prescription—with GoodRx. Thu, 11/10/2022 - 18:49.

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Prescription 130

MedCity News

MARCH 14, 2023

The Department of Justice filed a lawsuit against Rite Aid, accusing the pharmacy chain of filling hundreds of thousands of opioid prescriptions that had “obvious, and often multiple, red flags.”

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Prescription Healthcare Healthcare 96

pharmaphorum

NOVEMBER 16, 2023

Study finds trials of prescription DTx often lack ‘rigour’ Phil.Taylor Thu, 16/11/2023 - 11:23 Bookmark this

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Prescription 95

MedCity News

JANUARY 18, 2023

The Evernorth report also found that there is a higher prevalence of flu medication prescriptions among children and people living the South. Employers and payers have a responsibility to encourage people to get vaccinated, said Urvashi Patel, vice president of the Evernorth Research Institute.

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Prescription Medical 117

MedCity News

AUGUST 18, 2023

Blue Shield of California is cutting many of its ties with CVS Caremark (though not all) and adding four additional partners for its prescription drug benefits. These partners include Mark Cuban Cost Plus Drug Company and Amazon Pharmacy.

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Prescription Biopharma 96

Pharmaceutical Technology

JULY 7, 2023

As quarterly antidepressant prescriptions hit 22 million, the NHS looks to cut down patient reliance.

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Prescription Patients 98

Teachntest

JANUARY 5, 2023

Definition: A prescription is a written order for a patient to receive a medication or treatment. Parts of a prescription: A typical prescription includes the following information: … Prescription: Definition, Important Parts, Handling, Labelling, Dispensing Process, and Errors Read More »

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Prescription Healthcare Provider Physicians Healthcare 84

pharmaphorum

JANUARY 12, 2023

As prescription drug abuse has grown in the US and Europe, the diversion of such treatments from legitimate sources has also increased. Drug diversion is the channelling of prescription drugs from a medical source into the illegal market. The post The rise of prescription drug abuse and drug diversion appeared first on.

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Prescription Healthcare Healthcare Medical 87

Pharmaceutical Commerce

FEBRUARY 2, 2024

A dive into this market reveals that the latest numbers yield promising results—a global value of a worldwide $1.6 trillion—but it will continue to be attributed to past, present, and future healthcare spending.

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Prescription Sales Healthcare Healthcare 116

Pharmaceutical Technology

JANUARY 5, 2024

A BBC team was able to buy over 1600 prescription pills by supplying fake data, raising concerns over limited oversight.

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Prescription Media 59

MedCity News

SEPTEMBER 2, 2022

A new Stanford study revealed that among Medicaid patients who had never taken an opioid, 30% developed an opioid dependency following their first prescription. The research showed that opioids that have historically marketed as “safe,” such as tramadol, actually carry quite a high addiction risk for vulnerable populations.

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Prescription Patients Marketing 119

MedCity News

AUGUST 18, 2022

Currently, it only offers prescriptions for Covid-19 antivirals. The company, created by the founder of Zocdoc, is focused on providing low-cost and sometimes no-cost care.

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Prescription Medical 96

MedCity News

NOVEMBER 8, 2022

Following an investigation, the AG claimed Express Scripts, “billed and obtained payment for prescription drugs from payers of workers’ compensation claims in excess of amounts permitted by Massachusetts laws and regulations,” according to court documents. .

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Prescription Management 94

PM360

NOVEMBER 12, 2023

Technological innovations and changes in consumer behavior over the past 10 years have reduced friction, saved time, and opened new options for consumers and patients seeking routine prescriptions and refills via telehealth. Let’s face it, most consumers seek convenience wherever they can find it.

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Prescription Media Pharma Patients 52

PharmExec

DECEMBER 5, 2022

CVS is testing a system that allows pharmacists to process prescriptions remotely to help address pharmacist shortage.

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Prescription 52

Pharmacy Times

SEPTEMBER 25, 2023

An increase in cannabis use has led to growing concerns surrounding interactions between its components, THC and CBD, and prescription medications.

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Prescription Medical 55

Pharmacy Times

DECEMBER 4, 2023

The proportion of prescriptions by a 340B-affiliated physician increased from 9.4% in 2020, but the prescriptions filled by 340B pharmacies increased from 18.4% in 2013 to 19.3% to 49.9%.

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Prescription Physicians 48

Fierce Pharma

MARCH 26, 2024

Amgen’s arthritis blockbuster Enbrel already owns an undesirable spot on the list o | The state's new Prescription Drug Affordability Review Board voted to subject the blockbuster arthritis med to an upper price limit, which Amgen calls a violation of the company's constitutional rights.

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Prescription 244

Pharmacy Times

SEPTEMBER 9, 2022

Prescription drug monitoring programs have decreased prescription opioids in the United States but resulted in unintended spikes of illegal drug use and heroin-related deaths.

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Prescription 69

PharmExec

DECEMBER 18, 2023

Drug companies face new hurdles in a rapidly changing marketplace. How do they finance new drug development amid the uncertainty?

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Prescription 111

Pharmaceutical Technology

OCTOBER 13, 2022

Melatonin has a prescription-only status and is strictly regulated in the UK, making this the first time it has been approved for use in this indication. Colonis then sent a corrective letter to the recipients, but a Prescription Medicines Code of Practice Authority panel pointed out that it didn’t specify this was required by the MHRA.

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Prescription Medicine Safety Sales 59

PharmaTimes

APRIL 11, 2024

RTIs account for around 60% of global antibiotic prescribing and are a key driver of AMR

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Prescription Medical 114

Fierce Pharma

SEPTEMBER 7, 2023

PhRMA has rounded up its attack ad team once again for another broadside against pharmacy benefit managers, zeroing in this time on the potential for insurers to profit from where prescriptions get | PhRMA has rounded up its attack ad team once again for another broadside against pharmacy benefit managers, zeroing in this time on the potential for (..)

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Insurance Prescription Management 260

PharmExec

AUGUST 25, 2022

Costs related to health care and prescription drugs are impacting large employers.

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Prescription 75

MedCity News

OCTOBER 1, 2023

Weaving companionship into health care as we would a blockbuster drug can help us circumvent expensive healthcare services like emergency department visits and hospitalizations.

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Prescription Medicine Healthcare Healthcare 125

Pharmaceutical Commerce

DECEMBER 6, 2023

While new forms of pharmacy continue to surface beyond brick-and-mortar retail, a look at what is driving this shift in perspective—and "pharmacies of the future"—is warranted.

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Prescription Retail 52

Pharmaceutical Commerce

MARCH 29, 2024

A breakdown of the issues surrounding retail pharmacy—and what can be done to address these difficulties in a timely manner.

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Prescription Retail 52

Pharmaceutical Commerce

FEBRUARY 5, 2024

An analysis of the two main new models for pharmacy—unique direct—to-consumer for brands and cash pay for generics—and what members of industry think about them.

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Prescription 59