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Pharma’s move to digital Part 1 HCP Marketing

World of DTC Marketing

Of the 75% of physicians who preferred in-person visits from Medtech representatives prior to Covid-19, 47% now prefer virtual exchanges or less-frequent visits. Furthermore, only 10% of physicians had met with a pharmaceutical company representative in a hospital. no pharmaceutical reps). Respondents had an average of 1.5

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Veradigm® Digital Health Media Works to Message the Right Physicians at the Right Time

PM360

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. Today’s physicians struggle to balance the increasing demands of patient loads, electronic health record (EHR) systems, and time spent on administrative tasks.

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How to Become a Pharmaceutical Sales Representative

Pharmaceutical Representative Training

Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. What’s a day in the life like for a pharma rep?

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The Imperative for KAM in Pharma

PM360

Despite these organizations’ size, pharma sales representatives remain severely constrained in their ability to reach the physicians who prescribe our products. Understanding Trends. ZS surveyed administrators from major U.S. 86% of respondents said they expect central control to increase in the future.

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COVID-19: Challenges, Innovation, and What’s Ahead in 2021

Pharma Marketing Network

Mark Bard: I think the most challenging aspect of the current situation is the inability of anyone – patient, physician, payor, or pharma – to truly predict how long it will take for various parts of the system to get to what becomes the steady state – a new way of operating, the new normal. How does the situation impact pharma?

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Top 5 Best Online Pharma Sales Certification Courses

Pharmaceutical Representative Training

Pharmaceuticals sales representatives are workers in the pharma industry saddled with the responsibility of educating healthcare providers. You can find a pharma sales rep in biotech companies working collaboratively with pharmacists and physicians. CNPR Pharmaceutical Sales Training.

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Pandemic Innovators: Pharma Marketing Strategies that Reinvent the In-Person Conversation

Pharmaceutical Representative Training

With much competition between drug companies and decreased time for doctors to meet with pharma sales reps, there has been a call for reinventing commonplace marketing strategies. physicians through doctor-specific codes and in-house facility logins. The technology identifies.