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Too many patients aren’t filling their prescriptions. Here’s how the industry can change that.

Fierce Pharma

Medication adherence is a large and growing challenge for pharma companies, healthcare providers and the patients they serve. In the U.S. Research shows that 20% of patients have failed to fill a script in the past, and one-third aren’t confident managing their illness. Engaging patients from the moment a drug is prescribed can help.

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Prescription: Definition, Important Parts, Handling, Labelling, Dispensing Process, and Errors

Teachntest

Definition: A prescription is a written order for a patient to receive a medication or treatment. It is typically written by a physician or other authorized healthcare provider and given to the patient, who then takes it to a pharmacy to have it filled.

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The rise of prescription drug abuse and drug diversion

pharmaphorum

As prescription drug abuse has grown in the US and Europe, the diversion of such treatments from legitimate sources has also increased. Drug diversion is the channelling of prescription drugs from a medical source into the illegal market. The post The rise of prescription drug abuse and drug diversion appeared first on.

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Introducing the REVO Rx Index: A New Cutting-Edge KPI to Calibrate Your Products Affinity to Prescriptions

Revosuite

That's why REVO is proud to announce the launch of the REVO Rx Index, a cutting-edge KPI that provides valuable insights into the likelihood of a drug being prescribed by healthcare providers (HCPs). What is the REVO Rx Index? The new key.

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Owlet Announces FDA-Clearance of the First Prescription Pulse Oximetry Sock for Infants

Legacy MEDSearch

Innovation in the baby care space matters because some of the largest issues facing caregivers and healthcare providers have yet to be solved. The post Owlet Announces FDA-Clearance of the First Prescription Pulse Oximetry Sock for Infants appeared first on Legacy MedSearch | Medical Device Recruiters. Are you hiring?

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Amazon’s big gamble

World of DTC Marketing

One Medical is a subscription-based primary care provider that leans into technology to build “a seamless combination of in-person, digital, and virtual care services convenient to where people work, shop, and live.” 2wo: One of the continued challenges for healthcare is coordinating tests such as MRIs and blood work.

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The Ripple Effect: How Pharmaceutical Advertisements Impact the Industry and Beyond

Pharma Marketing Network

From influencing patient behavior to shaping the way healthcare providers prescribe medications, these advertisements play a crucial role in the pharmaceutical industry. However, the effects of these advertisements are not always positive, as they can also lead to overdiagnosis, overtreatment, and higher healthcare costs.