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How Are Healthcare AI Developers Responding to WHO’s New Guidance on LLMs?

MedCity News

This month, the World Health Organization released new guidelines on the ethics and governance of LLMs in healthcare. Reactions from the leaders of healthcare AI companies have been mainly positive.

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The Ethical Challenges for Pharmaceutical Marketers in Using AI to Write Marketing Copy or Creative

Pharma Marketing Network

While AI can be a powerful tool for creating effective marketing campaigns, it also poses significant ethical challenges. One of the main ethical concerns with using AI in pharmaceutical marketing is the potential for the technology to perpetuate biases and discrimination. “The ethics of artificial intelligence.”

Ethics 52
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Data integrity considerations in Pharma and Life Sciences

European Pharmaceutical Review

Life science companies are increasingly using advanced technologies like artificial intelligence (AI), machine learning (ML) and blockchain to improve data quality and integrity by detecting anomalies in data and establishing tamper-proof audit trails for all data-related activities Data governance.

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Weathering the good and the bad: Why good business practices work

MedCity News

On the macro level, it’s expressed as a set of ethics and principles that govern a company’s conduct. For most companies and medtech, in particular, good business practices (GBP) happens on multiple levels. On the micro level, it’s more prescriptive (i.e., regulatory best practices or good manufacturing practices).

Ethics 117
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Unlocking the potential of AI and machine learning for the life sciences

Clarivate

Because of this speed and the rate of learning, governments won’t have enough money [to pay for all the new therapeutics it produces],” said Darrin Baines, Global Head of Health Economics, Life Sciences Consulting Services at Clarivate. “For They have no ethics. They’re wonderful for compiling data but they have no ethics.

Ethics 52
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Getting Creative with Sustainability | How Pharma Engages

Pharma Marketing Network

Companies are invited to reapply each year to be evaluated based on how their policies, actions, and results are impacting the environment, ethics, labor and human rights, and sustainable procurement. And last, but certainly not least—governance. Ethics is a skill.” Why make it inviting? What’s Next? Track, measure, and improve.

Pharma 103
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ViiV, Roche and Pfizer top in ESG, according to patients

European Pharmaceutical Review

According to a recent survey of patient groups, Roche, Pfizer, ViiV Healthcare and Gilead Sciences are among the top companies for implementing and reporting progress on environmental, social, governance (ESG) activities.