World of DTC Marketing
DECEMBER 23, 2020
According to a study in the Journal for American Board of Family Medicine “respondents (76%) said they were likely to ask a health care provider about advertised drugs; 26% said they had already done so. Among the 26% of respondents who talked to a health care provider about a specific prescription drug they saw advertised, 16% said they received a prescription for the advertised drug.
Integrity Solutions
DECEMBER 21, 2020
For most of us, 2020 is a year we’ll be glad to see in the rear-view mirror. Between the pandemic, the business disruption, and the many personal and professional struggles and responsibilities we’ve all had to juggle over the past 12 months, it’s been challenging, to say the least. While disruption is always rough when you’re going through it, as 2020 closes out, we can also reflect back on some of the silver linings and positive developments that came out of the year.
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Contrarian Sales Techniques
DECEMBER 24, 2020
The Malaysia Institute Of Technology was mentioned in this post for the first time in the blog. Since it's the first time that I've come across the name, I've decided to look for more relevant information. And here goes. Malaysia University of Technology Malaysia University of Technology, also known as UTM, is one of the largest and most renowned research universities in the world in the field of technology.
Pharma Marketing Network
DECEMBER 21, 2020
Stephen Towers, PhD is a leader in medical communications and healthcare marketing, with extensive experience in developing promotional medical education programs and medical affairs initiatives across numerous therapeutic areas and on behalf of diverse US healthcare organizations, from large pharmaceutical companies to smaller biotechs. As VP at Chameleon Communications (part of Omnicom Health Group), he leverages his scientific acumen and pharmaceutical expertise to create impactful scientific
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World of DTC Marketing
DECEMBER 22, 2020
Consumers downloaded 204 billion apps in 2019, and mobile use has been increasing during the pandemic. Apple, with its new privacy requirements, is challenging app developers and brands while Facebook cries fowl. It will have little effect on app use, though, for consumers. In 2020, there should be over 592 million daily app downloads, and a survey by Gallup revealed that nearly half (45%) of Americans have at least tried digital health products such as fitness trackers or mobile health apps.
Clarify Health
DECEMBER 22, 2020
On December 3, 2020, Clarify Health’s CEO, Jean Drouin, MD, sat down with a panel of senior leaders from Horizon Blue Cross Blue Shield of New Jersey, Colorado Permanente Medical Group, and Mercer to discuss how the most innovative payers, providers, and employers are putting physician performance analytics into practice. The panelists were Divya [.].
Pharma Rep Focus brings together the best content for pharma rep professionals from the widest variety of industry thought leaders.
Pharma Marketing Network
DECEMBER 21, 2020
Almost two decades after the human genome was sequenced, a trickle of new genetic medicines (i.e., those that modify the expression of an individual’s genes or repair abnormal genes) has entered clinical practice, including 11 RNA therapeutics, 2 in vivo gene therapies, and 2 gene-modified cell therapies. With over 100 late-stage gene therapy trials underway and an increasing number of gene-editing technologies entering trials, it’s clear that this trickle will soon become a torrent.
World of DTC Marketing
DECEMBER 21, 2020
It’s hard to believe that 2020 is almost over but goodbye and good riddance. I’m hoping a new leader can restore the CDC and FDA’s trust and that the nationwide vaccination problem can proceed, but there are bigger issues. Long after COVID is a bad memory, the pharma industry will still be making more and more mistakes in the name of profits.
Clarify Health
DECEMBER 22, 2020
On December 3, 2020, Clarify Health’s CEO, Jean Drouin, MD , sat down with a panel of senior leaders from Horizon Blue Cross Blue Shield of New Jersey , C olorado Permanente Medical Group, and Mercer to discuss how the most innovative payers, providers, and employers are putting physician performance analytics into practice. The panelists were Divya Paliwal, MD, MHA , Chief Clinical Transformation Officer, Horizon BCBSNJ, Greg Berman, MD , Chief Acceleration Officer, Colorado Permanente Medical
Contrarian Sales Techniques
DECEMBER 22, 2020
SoftSolvers is a team of dedicated professionals who provide customized solutions that are valued by customers and focused on customer satisfaction, quality, and customer service. We've touched on this in the previous random notes on Jetpharma. It is one of the few companies in Malaysia that assesses the need for the CMM standard and its build standards for software development.
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Pharma Marketing Network
DECEMBER 22, 2020
What will stay the same in 2021? “COVID accelerated our 5-year digital transformation plan into a 5-month plan”. That client comment was amazingly accurate. While initially we saw a great deal of uncertainty with clients all responding differently, by April clients were forming strategic plans to adapt. By July, an intense focus on digital emerged and the rest of 2020 has been a whirlwind of activity as budgets shifted toward digital.
World of DTC Marketing
DECEMBER 24, 2020
This year I passed 750,000 readers and I could not be more thrilled. I know you love the industry as much as I do and that there is much work still to be done. May you holiday season be filled with great memories. The post The best to all appeared first on World of DTC Marketing.com.
Contrarian Sales Techniques
DECEMBER 22, 2020
Moovit takes you from A to B in the easiest and most efficient way. We've talked about this in the article here. Plan your trip safely It gives the latest information about your city's streets, sidewalks, and bike paths so you can plan your trip safely. Getting good information about urban mobility is crucial whether you are driving, using a dockless scooter or bicycle for Uber, or riding a bike.
Contrarian Sales Techniques
DECEMBER 22, 2020
BiotechCorp is the Malaysian Biotechnology Industry Association (MBIA) and the largest biotech industry association in Malaysia and acts as a one-stop-shop to provide support and advice to biotechnology and life science companies across Malaysia. It was mentioned in this article. But before that, here's an update : Malaysia offers more opportunities for investors, a patent-friendly environment, and is home to some of the world's largest biotechnology companies such as: Biosciences International
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Contrarian Sales Techniques
DECEMBER 21, 2020
Get directions from Jetpharma Sdn Bhd and drive with Moovit. It is an all-in-one transit app that helps you find the best bus, train, bus, commuter train, and train connections. You don't have to download a single bus or train app and there are over 865 million users, including users in Puchong. You can find the nearest stop near your destination and find out how long it will take you to get there, check the time, distance to the nearest stop, and location of the nearest bus stop or train statio
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