World of DTC Marketing

OCTOBER 15, 2020

HEY NOW : Most companies struggled in the second quarter as the coronavirus pandemic froze the economy, but health insurers like UnitedHealth heavily benefited as people held off on going to the doctor or hospital, resulting in fewer medical claims that needed to be paid. In addition, pharma profit margins remain very high. UnitedHealth Group registered more than $6.6 billion in profits in the second quarter — by far the conglomerate’s highest quarterly profit ever, according to an ana

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Insurance Pharma Medical Doctors 119

Integrity Solutions

OCTOBER 14, 2020

The Behavioral Styles ® model is an easy-to-use tool for assessing the behavioral characteristics that fall within four distinct customer communication styles: Talker, Doer, Controller and Supporter. Does communication style matter when it comes to sales? More than you might expect. Studies show that over 80% of customer dissatisfaction is rooted in emotional issues rather than intellectual ones.

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Sales Education Safety 134

Medical Device Success

OCTOBER 11, 2020

Reading time: 2 – 3 minutes In past episodes of the podcast and video cast, we have covered various components of virtual presentations and virtual selling. Richard Goring, Director at BrightCarbon, brings all these components and more together to help guide us to professional virtual presentations that will get results in the MedTech world. BrightCarbon is a presentation design company that has worked with life science companies of all sizes to help them communicate their stories and va

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Doctors Medical Sales Marketing 100

Pharma Marketing Network

OCTOBER 13, 2020

Below is a Q&A with Mark Bard, Co-Founder of The DHC Group, who offers his insights on the challenges COVID-19 has brought to pharma, as well as what innovation is taking place due to this full shift to digital and what lies ahead in the future. What is the most challenging aspect of COVID-19 for the industry? Mark Bard: I think the most challenging aspect of the current situation is the inability of anyone – patient, physician, payor, or pharma – to truly predict how long it will take for v

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Physicians Pharma Pharma reps Pharma Rep 105

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Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud

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Clarify Health

OCTOBER 15, 2020

By the end of this week, CMS will ship refreshed baseline data to all participants in the Bundled Payments for Care Improvement Advanced (BPCI-A) program. The decisions that Hospital and Physician Group Practice (PGP) participants must make by mid-December have broad implications, especially as mandatory bundles from CMS become more of a certainty. In this two-part blog series, we’ll do the following: Part 1: Summarize the MY4 changes, strategic implications, and why a proper Diagnostic using th

Physicians 52

Physicians Management Leads Patients 52

Sales Talent

OCTOBER 15, 2020

Do you know how favorable of a first impression that your Linkedin Profile photo makes? If it’s less than excellent, your Linkedin profile picture is costing you potential career opportunities, and we’ll explain how. We’ll also share a free tool that uses real people to score the first impression that your photo makes. Before we do, let’s start with how your Linkedin Profile Picture can help you stand out and secure more interviews.

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Recruitment Sales Management Leads 52

Pharma Marketing Network

OCTOBER 14, 2020

Co-Founder of The DHC Group, Mark Bard, held a 20-minute expert panel discussion on HCP Communication Innovation, focusing on how COVID-19 is accelerating the shift to digital in pharma marketing, what we are witnessing and what we are learning in the process. 1. COVID-19 is accelerating pharma’s shift to digital and changing the way it engages with HCPs.

Physicians 52

Physicians Pharma Marketing Management 52

Clarify Health

OCTOBER 15, 2020

By the end of this week, CMS will ship refreshed baseline data to all participants in the Bundled Payments for Care Improvement Advanced (BPCI-A) program. The decisions that Hospital and Physician Group Practice (PGP) participants must make by mid-December have broad implications, especially as mandatory bundles from CMS become more of a certainty. In [.].

Physicians 52

Physicians 52

World of DTC Marketing

OCTOBER 12, 2020

WHAT? There is going to be more coverage for virtual doctors’ visits in new employee health plans along with expanded mental health benefits and access to on-site health clinics. Of course, this comes at an increased cost even though health insurers are making a lot of money. Employees for the most part are happy with their health insurance but that happiness is going to come at a higher cost.

Healthcare 207

Healthcare Healthcare Insurance Sales pitches 207

Clarify Health

OCTOBER 14, 2020

This week, October 11-17, is National Case Management Week 2020 (NCMW2020). To all the amazing case managers: your hard work and dedication to patients deserve to be formally recognized. Thank you for your contributions and tiresome work assessing, planning, facilitating, care coordinating, evaluating, and advocating on behalf of patients and their families to get every [.].

Management 52

Management Patients 52

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Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.

Safety

Clarify Health

OCTOBER 14, 2020

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Management 40

World of DTC Marketing

OCTOBER 16, 2020

KEY PONTIFICATION: If the coronavirus vaccine is 75 percent effective—which would be excellent, considering that the flu shot is only about 50 percent effective—roughly two-thirds of the population would need to be vaccinated, according to Paul Offit, the director of the Vaccine Education Center at the Children’s Hospital of Philadelphia. But with 50% of the population now saying they won’t get a vaccine we could be in for a mask-wearing culture for a long time.

Insurance 260

Insurance Media Pharma Marketing 260

World of DTC Marketing

OCTOBER 13, 2020

NOT AGAIN: America, at one time, was seen as the leader of the free world but with our democracy comes a huge dose of stupidity. And where are the voices of reason? Where is pharma? Where are insurers? From the Finacial Times comes this definition of stupidity “ Ardis Cerny does not wear a face mask, even though she is 71 and living in a coronavirus hotspot.

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Media Insurance Pharma Leads 215