Medical Device Success

MARCH 29, 2020

Reading time: 2 – 3 minutes Season One – Covid-19 – How Medtech companies can respond in marketing, sales and operations. Episode 1 of the season – Covid-19 – How to respond to epic changes in tradeshows and events. In this episode, Lisa Bichsel, Bichsel Medical Marketing Group, joins me to discuss how medical device companies can respond to the drastic changes to the tradeshow and events components of the marketing plan caused by Covid-19.

Medical 100

Medical Marketing Sales Leads 100

The Brooks Group

MARCH 12, 2020

Working Remotely From Home. The Coronavirus and COVID-19 infection have thrust us all into unfamiliar, if not uncharted, territory. Along with other mandated changes to our daily lives, the requirement to implement “social distancing” measures, to avoid the spread of the illness, carries with it some of the most draconian of implications. For those who make a living pounding the pavement as sales professionals, you are already likely to be experiencing some significant disruptions to your routin

Training 120

Training Sales Management 120

Integrity Solutions

MARCH 20, 2020

Today, there’s a lot that we can’t control. But there’s a lot that we can. Virtual learning is one way to maintain connection to business goals- and each other. So, you’re suddenly working from home. Join the club! No, literally, join the club. Over the past few weeks, many people have joined communities of fellow co-workers, online, filled with other people whom they had previously not known.

Training 94

Training Sales Healthcare Healthcare 94

Clarify Health

MARCH 25, 2020

In a mere matter of weeks, our world has been engulfed in an entirely new set of circumstances: family, friends, and colleagues spread over greater distances; our healthcare system challenged by a highly transmissible, potentially fatal disease; and nations bracing for economic downturns. While these are uncertain times, at Clarify Health we remain clear [.].

Healthcare 52

Healthcare Healthcare 52

Advertisement

Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud

Distribution

pharmaphorum

MARCH 18, 2020

Overview Pharmaceutical and biotech companies around the globe are working with Governments to address the COVID-19 outbreak, from supporting the development of vaccines to planning for medicines supply chain challenges. Healthcare systems are being put under significant pressure, at a time when many are already over-stretched, medical congresses are being cancelled and bans on non-essential travel and enforced home working are emerging.

Pharma 52

Pharma Government Medicine Healthcare 52

Salesforce

MARCH 15, 2020

Over the past week, I’ve been speaking with many leaders and health care providers whose teams are feeling overwhelmed with inbound calls and cases dealing with the COVID-19 pandemic. My colleagues and I have been working on ways we can help. On Wednesday, March 11, Salesforce Chair and CEO Marc Benioff shared that to support the global response to the coronavirus (COVID-19) pandemic, Salesforce is providing a COVID-19 Care Response Solution that provides free access to technology for emer

Distribution 52

Distribution Safety Insurance Healthcare 52

The Brooks Group

MARCH 22, 2020

Virtual Sales Management. As you are reading this blog, it is our hope that you are both safe and healthy, and also following the guidelines for helping to prevent the spread of the Coronavirus. For the majority of workers, this likely means that we are now working from home – carving out a corner of our living space to continue to MAKE a living. In our new normal of Zoom calls and Slack messages, sales managers are grappling with an essential truth: How do I keep my now-remote employees product

Management 105

Management Sales Sales Management Training 105

Integrity Solutions

MARCH 30, 2020

In the midst of a global crisis, adjusting your sales approach is key to not just surviving but thriving. Every company started 2020 with a plan—in many cases a well-thought-out and carefully crafted blueprint outlining expected progress on a month-by-month basis, complete with year-end targets for revenue, employees, products, clients and profitability.

Sales 88

Sales Competition Ethics Marketing 88

Clarify Health

MARCH 25, 2020

SAN FRANCISCO–( BUSINESS WIRE )–Clarify Health, a leader in healthcare analytics, announced today that it launched two new critical applications in response to the needs of customers at the forefront of providing care to the communities impacted by COVID-19. The company is deploying the Clarify COVID-19 Elderly Vulnerability Population Index (EVI) and the Clarify COVID-19 Patient Risk Profile to healthcare organizations across the US to equip them with the patient risk insights that

Healthcare 40

Healthcare Healthcare Patients Government 40

pharmaphorum

MARCH 17, 2020

Overview In today’s digital world it is increasingly hard for pharmaceutical companies to successfully differentiate new brands based on their target product profile alone. Instead, the key factor now is often the quality of customer engagement, which more and more healthcare professionals (HCPs) appear to value. It’s enabled by a multichannel marketing (MCM) approach, but traditional MCM strategies require a much higher level of content than pharma is used to producing and approving – the answe

Pharma 52

Pharma Marketing Healthcare Healthcare 52

Advertisement

Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.

Safety

Source Explorer

MARCH 10, 2020

[link].

52

52

CLD, Inc.

MARCH 13, 2020

Training 52

Training Sales 52

The Brooks Group

MARCH 11, 2020

Keeping Your Sales Team Focused. The world, today, doesn’t just seem different – it is different. With daily reminders of the power of the Coronavirus, and its companion COVID-19 infection, to bring markets, enterprises – and yes, even normal daily activities – to a sudden, shuddering halt, we are all looking for a way to navigate this new reality. Remaining strong – and in fact, stalwart – in the face of this uncharted new landscape represents a generational challenge for many in positions of s

Sales Management 72

Sales Management Management Sales Training 72

Integrity Solutions

MARCH 4, 2020

Originally published as a guest blog contribution for SellingPower.com by Steve Schmidt. At a fundamental level, ethical selling is about being transparent — even when it feels risky or uncomfortable. As they weigh purchase options and evaluate vendors, B2B buyers expect sales teams and their companies to behave in ethical ways. . Working with ethical salespeople and companies is a basic requirement among buyers.

Ethics 70

Ethics Sales Sales Management Training 70

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competition

Clarify Health

MARCH 25, 2020

SAN FRANCISCO--(BUSINESS WIRE)--Clarify Health, a leader in healthcare analytics, announced today that it launched two new critical applications in response to the needs of customers at the forefront of providing care to the communities impacted by COVID-19. The company is deploying the Clarify COVID-19 Elderly Vulnerability Population Index (EVI) and the Clarify COVID-19 Patient [.].

Healthcare 40

Healthcare Healthcare Patients 40

The Brooks Group

MARCH 3, 2020

When you turn on the television today, it’s hard to avoid news about the novel Coronavirus, which is running rampant across the globe — wreaking havoc on markets and business and leisure travel , and stoking fear. Though many of the world’s most dedicated scientists are working to uncover a vaccine or cure, it appears that the virus’ spread — and selective quarantines — will be fixtures for some time to come.

Training 69

Training Sales Sales Management Competition 69

Integrity Solutions

MARCH 16, 2020

In worrying times, we most need leaders to build confidence and a coach to connect with us personally with encouragement about moving forward. By Mike Esterday. It’s a safe bet that you’re reading this as you juggle any number of concerns about the coronavirus crisis along with its economic and personal implications. Perhaps you’re working from home as so many of us are doing to prevent the virus from spreading.

Management 67

Management Leads Training Sales 67

Integrity Solutions

MARCH 3, 2020

The most persistent contact center challenges can be overcome by making coaching a part of the culture and developing your agents’ listening and problem-solving skills. For several years we’ve been participating in Customer Contact Week (CCW), the world’s largest customer contact event series. As “the place where customer care, CX and contact center leaders come together,” these annual conference and expo events in Las Vegas and our hometown of Nashville allow us to get a pulse of the cust

Management 62

Management Sales Management Sales Training 62

Speaker: Dr. Ben Locwin - Biopharmaceutical Executive & Healthcare Futurist

What will the future hold for clinical research? A recent draft from the FDA provides valuable insight. In "Optimizing the Dosage of Human Prescription Drugs and Biological Products for the Treatment of Oncologic Diseases," the FDA notes that "targeted therapies demonstrate different dose-response relationships compared to cytotoxic chemotherapy, such that doses below the Maximum Tolerated Dose (MTD) may have similar efficacy to the MTD but with fewer toxicities.

FDA

The Brooks Group

MARCH 23, 2020

A Reality Check into the Sales Industry. The COVID-19 pandemic has had an unprecedented global reach – locking down hundreds of millions of people, and leaving no industry, business, or sales organization unaffected. In the scramble to adapt to the so-called “new normal,” outcomes such as social distancing, working remotely , stock market volatility, spending cuts, and uncertainty have rendered useless the 2020 go-to-market plans for business-to-business (B2B) and business-to-consumer (B2C) comp

Sales 63

Sales Training Prospecting Leads 63

The Brooks Group

MARCH 22, 2020

Virtual Sales Management. As you are reading this blog, it is my hope that you are both safe and healthy, and also following the guidelines for helping to prevent the spread of the Coronavirus. For the majority of workers, this likely means that we are now working from home – carving out a corner of our living space to continue to MAKE a living. In our new normal of Zoom calls and Slack messages, sales managers are grappling with an essential truth: How do I keep my now-remote employees producti

Management 52

Management Sales Sales Management Training 52

The Brooks Group

MARCH 21, 2020

Maintaining Sales Performance. Seemingly overnight, the business world, as we know it, has changed, albeit temporarily. However, it’s hard not to imagine that some of these changes might become permanent. People, undoubtedly, will find more ways to be productive in a more virtual workspace – and, as I write this, I and my team are still trying to figure out the rules of engagement.

Sales 52

Sales Training Sales Management Consulting 52

The Brooks Group

MARCH 19, 2020

Practicing Mindfulness. Ask most sales professionals when they last took time for themselves, and you’ll likely be met with one of three reactions: A pregnant pause while they try to remember; a scoff about the preposterous nature of the question – or simply a blank stare. In the pressure-cooker world of the sales professional, it’s not surprising that work-life balance is an alien concept.

Sales 52

Sales Engineering Consulting Marketing 52

Advertisement

When selecting a clinical supply provider, consideration often focuses upon the manufacturing, packaging, storage and distribution capabilities available that will, at face-value, be sufficient to meet the needs of the sponsor and their trial. However, there are human-based and knowledge-driven factors that are often overlooked that go beyond these basic physical capabilities and are integral to the development and delivery of high performing clinical supply chains.

Specialization

The Brooks Group

MARCH 16, 2020

Grow Your Customer Relationships. So, you’ve embraced the concept of consultative sales training; you understand your responsibility as a trusted advisor to be attentive and to put your client first, and you’re ready to take your new mandate to the field. But, before you go charging into the unknown, one last question: Are you truly an expert on your client’s business and industry?

Consulting 52

Consulting Sales Training Competition 52

The Brooks Group

MARCH 9, 2020

There are many ways for things to just “happen, like magic,” with little or no effort. Take the Ouija board for example, which can reveal all with just a board and a pointy plastic device. Or the sleight of hand mysteries of magicians like Doug Henning, David Copperfield and Criss Angel, who have walked on water and made iconic landmarks appear and disappear.

Training 52

Training Sales Sales Management Management 52

The Brooks Group

MARCH 4, 2020

Become a Strategic Advisor, Not a Friend. The customer is NOT your friend. Let that sink in for a second: For generations, we have been taught that the customer is always right, and that we should win at all costs. That combination of mantras has translated to innumerable corporate golf outings and steak dinners, fishing trips and flights of fancy, among other trappings of the “close bonds” that we have forged with our clients in order to get the P.O.

Consulting 52

Consulting Sales Sales process Sales Management 52

The Brooks Group

MARCH 3, 2020

When you turn on the television today, it’s hard to avoid news about the novel Coronavirus, which is running rampant across the globe — wreaking havoc on markets and business and leisure travel , and stoking fear. Though many of the world’s most dedicated scientists are working to uncover a vaccine or cure, it appears that the virus’ spread — and selective quarantines — will be fixtures for some time to come.

Training 52

Training Sales Sales Management Competition 52

Advertisement

As the development pipeline for new drugs continues to grow, biopharmaceutical companies are re-evaluating how to best manage and balance resources across an increasing number of development projects and complex clinical trials. There are two approaches that can be used to speed a drug from development to clinic faster: timeline compression and parallel processing, but only one that considers the benefits of integrating clinical supply into the overall drug development process.

Management

The Brooks Group

MARCH 3, 2020

So, you’ve decided to choose a sales training provider to assist you in beefing up your sales team – congratulations! Some companies are simply unwilling to devote the time and resources necessary to get to the heart of sales self-improvement – so you’ve crossed the first hurdle. Now, it’s time to consider who, specifically, will be your partner in perfection – your tzar of training!

Training 52

Training Sales Sales Management Management 52

The Brooks Group

MARCH 6, 2020

Defining Business Development. Though it’s likely true that the CEO of your business bears the most responsibility, headaches, and bottles of Advil, I came across a definition of the term “business development” recently that, taken literally, would give any CEO a run for their money. According to one website, business development is defined as “the creation of long-term value for an organization from customers, markets, and relationships.”.

Sales 52

Sales Training Prospecting Management 52

The Brooks Group

MARCH 17, 2020

Being Human during Online Communication. Technology has made it a difficult time to be a human during online communication – advances like artificial intelligence, machine learning, and bots have mitigated the need for organic beings to be involved in many aspects of the selling paradigm. Fortunately for those of us who walk upright, humanity is still critically important – particularly given the importance of consultative selling as a means of resonating with buyers.

Interpersonal Skills 52

Interpersonal Skills Training Sales Consulting 52

The Brooks Group

MARCH 18, 2020

Sales Coaching Reinforcement for Lasting Change. When last we met, we discussed the importance of embracing change as a means of improving your sales throughput – and further, that integrating new sales strategies is an exercise rooted in patience, and not in quick fixes. My particular interest around this topic, understandably, is based on observations I’ve made after years of leading our IMPACT Sales training program here at The Brooks Group.

Training 52

Training Sales Sales Management Management 52

Advertisement

The global landscape of clinical trials is rapidly changing as studies become more complex. An increasing number of sponsors are seeking enhanced flexibility in their supply chains to address a variety of clinical supply challenges, including patient demand and reducing delays. Demand-led supply and direct-to-patient distribution are next-generation solutions that are helping to meet these growing needs, allowing for more streamlined processes and patient-centric studies.

Patients