April, 2020

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Episode 6 – Selling in a Covid-19 World – New Sales Practices

Medical Device Success

Reading time: 2 – 3 minutes The Medical Device Success podcast series has been downloaded in 65 countries! This was an eye-opening discovery when I was poking around my download statistics. Not long ago, a French listener asked if I offered transcripts. I haven’t….yet. With this new discovery, I will. This week I will start making transcripts of past podcasts starting with the one she asked about.

Sales 100
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The Importance of Collaboration for Sales Leaders in Times of Change

The Brooks Group

From the time our cave-dwelling ancestors relied on each other to fight off sabretooth tigers, collaboration during tough times has been critical. Through wars, terrorism, and economic crises, the power of working together, and of a shared mindset, has seen us through. But as sales leaders, it can be tough to turn to those around us. Often, the people most familiar with what we face work for our competitors.

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10 years in 10 days: the new global digital health paradigm in life sciences

pharmaphorum

COVID-19 is making digital transformation even more pressing for pharmaceutical companies. Amid the coronavirus pandemic digital health offers many ways to develop public utility projects and enhance healthcare communications.

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Adapting and thriving in uncertain times: how health plans can respond to COVID-19

Clarify Health

Chuck Feerick, Director of Payer Solutions, and Jegar Jasani, MD, Vice President of Payer Solutions, presented a webinar on April 15, 2020 to discuss the impact of the COVID-19 pandemic on health plans and the actions that insurers can take to adapt and thrive in uncertain times. Jegar, who is a physician trained in internal medicine, shared the latest information he has from the frontline.

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Unlocking Excellence: How Catalent Is Transforming Japan’s Clinical Research

Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud

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4 Zoom Sales Interview Tips

Sales Talent

One of the ways our society will be forever changed by the COVID crisis is how we meet. Prior to the crisis, zoom sales interviews were much less common than phone or face-to-face interviews. Post-crisis, we foresee web conferencing becoming a primary tool in the sales recruiting toolbox. Aside from eliminating travel and the associated costs, they can greatly speed up the time it takes to make a sales hire.

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Why Life Sciences Sales Compensation Plans Must Change to Address COVID-19

The Marketing Advantage

April 7, 2020 With social distancing during COVID-19 leaving pharma, biotech and medical device sales representatives at home rather than in the field, what does this mean for the sales incentive compensation plans they are being compensated against? Should life sciences companies continue with their current sales compensation plan with the intention of mitigating later, alter their current sales compensation plan to take the pandemic into account, or adopt a completely new sales compensation pl

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Virtual Training, Today: Five Keys to an Immediate Sales Payoff

The Brooks Group

For a workforce that is used to earning more immediate dividends on their work, most sales professionals have been deeply affected by the COVID-19 pandemic. Today, their sales progress is measured in spoonfuls, rather than wheelbarrows. The sales cycle has been extended, and the traditional sales playbook, for many, has been torn up. For those who are missing the sense of immediacy that comes with selling a customer or prospect face-to-face, now is a golden opportunity to turn your focus to a le

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Vaccines trials in the COVID-19 era and tech’s role in speeding studies

pharmaphorum

This pharmaphorum webinar will take place on 8th April and comes as the COVID-19 outbreak has exposed the challenges pharmaceutical companies face as they race to develop a coronavirus vaccine. Thrown into even sharper relief than usual are the needs faced by all vaccine trials to balance study speed, data accuracy and patient experience. Additionally, given the fear of exposure and city mandates for individuals to stay at home, traditional patient recruitment challenges are exacerbated for a co

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Adapting and thriving in uncertain times: how health plans can respond to COVID-19

Clarify Health

Chuck Feerick, Director of Payer Solutions, and Jegar Jasani, MD, Vice President of Payer Solutions, presented a webinar on April 15, 2020 to discuss the impact of the COVID-19 pandemic on health plans and the actions that insurers can take to adapt and thrive in uncertain times. Jegar, who is a physician trained in [.].

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Developing Your Career in Medical Sales

Global Edge Recruiting

Global Edge Recruiting. Developing Your Career in Medical Sales. Developing Your Career in Medical Sales Are you seeking a new position for the right reasons? Often, as a recruiter, I get calls from candidates “wanting more” Some of these callers want more of a challenge, while others want to make more money. All good reasons to make a change, but stop right there…is there […].

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How Machine Learning Drives Clinical Trial Efficiency

Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.

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Adjusting Selling Strategy: Teledetailing during COVID-19

The Marketing Advantage

April 3, 2020 Although social distancing in the midst of COVID-19 means pharma, biotech and medical device sales representatives have been asked to stay home, that does not mean that the selling process has to stop. Instead, life sciences companies can alter their selling strategies and adapt to the current landscape by engaging in virtual selling, namely teledetailing.

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Episode 4 – The Future of the Medical Device Industry in the Covid-19 Era

Medical Device Success

Reading time: 2 – 3 minutes Let me start out by saying that I am biased. I am a marketing and sales guy. And, marketing and sales personalities are typically optimistic. We can leap tall buildings and fly faster than a speeding bullet. We are built to overcome challenges. However, this is a dangerous bias when looking into the Covid-19 future.

Medical 100
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Gene Therapy: What It Means for the Future of Healthcare

Source Explorer

[link].

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IQVIA COVID-19 April briefing: A deep dive on impacts for UK&I pharma + biotech

pharmaphorum

Overview This April webinar is part of IQVIA’s monthly updates on the impact of COVID-19 and its implications for the healthcare ecosystem. In the global effort to proactively fight COVID-19, the webinar series has been designed to: •Provide some areas which pharma and biotech companies may wish to consider around the COVID-19 outbreak, in order to help guide our community through uncertain times •Share key healthcare impact learnings from those countries that are ahead in the COVID-19 curve •Lo

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Employee Spotlight: Ankush Kankariya

Clarify Health

What is your position at Clarify and what do you do? As a Senior Data Engineer on the Platform team, I am responsible for our big data and machine learning core platform infrastructure, which is built on apache spark. One of the key areas of focus is to help the team be as efficient [.].

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Life Science Trainers! Share Computer Sound & Optimize Video on Zoom

CLD, Inc.

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How to Design an Effective Sales Compensation Plan in the Midst of COVID-19

The Marketing Advantage

April 1, 2020 COVID-19 is so unprecedented that a number of the sales incentive compensation strategies adopted in the past—even those designed to address unanticipated marketplace conditions—will unfortunately not be enough to mitigate its impact. Instead, pharma, biotech and medical device companies must adopt a completely new sales compensation plan designed exclusively for COVID-19 that is unlike anything they have ever done before.

Sales 52
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Medtech International Marketing and Sales Efforts During Covid-19

Medical Device Success

Reading time: 3 – 4 minutes Episode 2 of the season – Medtech International Marketing and Sales Efforts During Covid-19. Season One – Covid-19 – how Medtech companies can respond in marketing, sales and operations. Today we are talking about international marketing in the Covid-19 era. There is a good chance you are either a manufacturer that exports product to international markets or a distributor that is representing a manufacturer.

Marketing 100
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What the FDA's New Dosage Guidance Means for the Future of Clinical Research

Speaker: Dr. Ben Locwin - Biopharmaceutical Executive & Healthcare Futurist

What will the future hold for clinical research? A recent draft from the FDA provides valuable insight. In "Optimizing the Dosage of Human Prescription Drugs and Biological Products for the Treatment of Oncologic Diseases," the FDA notes that "targeted therapies demonstrate different dose-response relationships compared to cytotoxic chemotherapy, such that doses below the Maximum Tolerated Dose (MTD) may have similar efficacy to the MTD but with fewer toxicities.

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How to Use Data To Achieve A Successful Life Sciences Product Launch

Source Explorer

[link].

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Proactive Selling Advice During Unforeseen Times

Integrity Solutions

Making proactive selling decisions that takes on challenges now puts you in a position of strength, and that means you’ll have a head start once you get to the other side. By Doug Murray Are you a cow or a buffalo? That’s probably not the question you’re pondering at this very moment, right in the middle of the proverbial storm. But maybe you should be.

Sales 69
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Employee Spotlight: Ankush Kankariya

Clarify Health

What is your position at Clarify and what do you do? As a Senior Data Engineer on the Platform team, I am responsible for our big data and machine learning core platform infrastructure, which is built on apache spark. One of the key areas of focus is to help the team be as efficient and productive as they can be by building internal tooling in our infrastructure.

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Big Opportunities for Women in Life Sciences

Source Explorer

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Roles and Responsibilities of Specialized Clinical Supply Experts

When selecting a clinical supply provider, consideration often focuses upon the manufacturing, packaging, storage and distribution capabilities available that will, at face-value, be sufficient to meet the needs of the sponsor and their trial. However, there are human-based and knowledge-driven factors that are often overlooked that go beyond these basic physical capabilities and are integral to the development and delivery of high performing clinical supply chains.

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Key Elements of a Successful Pharmaceutical Product Launch

Source Explorer

[link].