May, 2018

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KOL Deliverables = KOL Budget

Medical Device Success

Reading time: 4 – 6 minutes. As you prepare to reach out to your prospective KOLs, you need to have in mind what you want to accomplish with their help and how much you have budgeted for this effort. Keeping in mind that this blog is primarily aimed at small to medium sized companies, I suggest starting off with a small budget. Just work with one doctor for 6 months to a year.

Doctors 100
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8 Personalization Strategies for Boosting Sales

CloserIQ

For modern customers, there’s almost always more than one option when it comes to making a purchase. That makes it even harder for sales teams to close deals. But when customers are inundated by countless messages everyday, personalization can help. Buyers don’t want to feel like they are part of the herd. They want to feel special and taken care of.

Sales 89
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How to Increase Sales by Focusing on Customer Service

The Brooks Group

In a world where the customer is in control, happy customers are the secret to growth. . The probability of selling to an existing, happy customer is up to 14 times higher than the probability of selling to a new customer, according to Marketing Metrics. Additionally, satisfied customers can be a valuable source of referrals to the sales team. That’s why your customer service team has a direct impact on the effectiveness of your sales team.

Sales 72
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Using education and awareness to drive positive change for patients

pharmaphorum

Change Together will be presenting a live webinar with leading figures from the patient advocacy community, who will debate how we can drive positive change for patients through improved education and awareness. This will be helpful for all advocates, as we hear and learn from our expert panel how their organizations are bringing about change. The panel and the topics they will be covering are as follows. • Dr.

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Roles and Responsibilities of Specialized Clinical Supply Experts

When selecting a clinical supply provider, consideration often focuses upon the manufacturing, packaging, storage and distribution capabilities available that will, at face-value, be sufficient to meet the needs of the sponsor and their trial. However, there are human-based and knowledge-driven factors that are often overlooked that go beyond these basic physical capabilities and are integral to the development and delivery of high performing clinical supply chains.

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The Impact of Leadership Development on the Life Science Industry

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Differentiating Your Organization Through World-Class Sales Effectiveness

The Brooks Group

The Brooks Group's VP of Sales, Anita Greenland , recently delivered an impactful presentation at the annual ISA Convention in Baltimore, Maryland. . Watch the full presentation now, or get a "Cliffsnotes" version of the content below. . Differentiating Your Organization Through World-Class Sales Effectiveness - Presentation Takeaways. The 4 R’s for Recruitment, Selection, and Hiring.

Sales 56

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World-Class Best Practices for Sales Effectiveness

The Brooks Group

The Brooks Group's VP of Sales, Anita Greenland , recently delivered an impactful presentation at the annual ISA Convention in Baltimore, Maryland. . Differentiating Your Organization Through World-Class Sales Effectiveness - Presentation Takeaways. The 4 R’s for Recruitment, Selection, and Hiring. Resume – Check resumes and note if the salesperson changed companies frequently over their career.

Sales 40
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How to Help Your Technical Sales Reps Be More Business-Minded

The Brooks Group

Some companies sell complex solutions that require sales reps to have an in-depth technical expertise. Also known as sales engineers, these technical sales reps are extremely knowledgeable on the details of a product or solution, but they’re not always the best at converting prospects into customers. What many technical sales reps lack is the consultative selling skills needed to identify what a buyer wants and needs, and translate product features into benefits that align with those wants and n

Sales 40
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Embrace Technology For Better Procurement

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Percent Of Spend Managed By Procurement In Pharma

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How Machine Learning Drives Clinical Trial Efficiency

Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.

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Overcoming the Difficulty of Finding a Supplier

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