Wed.Apr 13, 2022

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Upstream Medical Device Marketing: 5 Steps to Success

Clear Pivot

Let's start with a question. How far in advance should you plan out your medical device company's marketing strategy? Take your time. You can expect to scratch your head a little here.

Medical 52
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Best Practices For Personalized Email Marketing To Physicians

Medico Reach

Physicians lead hectic lives attending to patients and handling treatments. They usually don’t have the time to check emails or digital ads. So, if you’re a healthcare marketer, you need to send personalized emails to grab their attention. You have to launch a targeted campaign with catchy subject lines and crisp emails. That’s the only way to reach out to physicians and promote your services.

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Creating a Sales Mindset in Customer Service Settings

Integrity Solutions

From customer service to marketing to product development, the job of selling is no longer confined to those people working within the sales organization. But just because leaders are on board with the notion than “everyone is in sales,” that doesn’t mean everyone is comfortable with taking on that role. What Does Mean To Have A Sales Mindset?

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Selling Additional Products Or Services To An Existing Customer

Contrarian Sales Techniques

Selling Additional Products Or Services Using Suggestive Selling Or Add-On Selling Selling additional products or services to an existing customer can be achieved by certain sales techniques like suggestive selling, also known as add-on selling. This is a sales technique in which you ask a customer if they want to include an additional purchase or you recommend an upgrade for a fraction of the original price.

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Unlocking Excellence: How Catalent Is Transforming Japan’s Clinical Research

Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud

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Developing Lead Generation Strategies In The Healthcare Industry

Scott’s Directories

Lead generation is essential for any business to grow. This involves catching the attention span of potential customers early enough. However, the attention span of many consumers when searching for information online is pretty short. This is because of the availability of information on the Internet. Based on this, many businesses find it challenging to convert potential customers to their business.

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Pharma Marketing Solutions That Help Address Whitespace

PharmaKinnex

Pharma Marketing Solutions That Help Address Whitespace April 13, 2022. PharmaK. Whitespace in pharma marketing refers are areas where pharma companies don’t add a field salesforce presence in because of the lack of ROI caused by smaller population size and lower sales potential for each physician. Inside Sales – Unlimited Possibilities. Inside sales provide significant advantages over field sales in pharma marketing.