World of DTC Marketing
JUNE 20, 2022
Pharma DTC marketing is unique, and drug marketers need to think more about the journey from awareness to requesting an Rx. In addition, the patient journey is different for each product category and audience. Some will lead to more online research, while others may not. The hottest pharma product is Lilly’s diabetes drug, hyped by the media as helping patients lose weight.
PharmExec
JUNE 20, 2022
The world’s largest cancer research meeting, the American Society of Clinical Oncology (ASCO) Annual Meeting, recently convened in person in Chicago after two years of being held virtually. Sara Baker and Kristine Austria Fan of Marina Maher Communications provide their takeaways from the meeting.
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MedCity News
JUNE 20, 2022
AbbVie drug Skyrizi is now approved for Crohn’s disease, making it the first treatment for the disorder that addresses a particular protein associated with inflammation. In other drug decision news, the Rhythm Pharmaceuticals product Imcivree added the rare disease Bardet-Beidl syndrome as a new approved indication.
MedReps
JUNE 20, 2022
“You need to be aware of what others are doing, applaud their efforts, acknowledge their successes, and encourage them in their pursuits. When we all help one another, everybody wins.” – Jim Stovall. In order to achieve the goals described in the quote above, you need to manage your remote sales team incredibly effectively. Everyone on the team needs to be working to their full potential.
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Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud
MedCity News
JUNE 20, 2022
A new report finds most health plans are failing to offer their members seamless digital experiences. Members are frustrated by these oftentimes confusing online journeys, a sentiment that could be costing insurers’ revenue and customers.
MedReps
JUNE 20, 2022
Are you looking for that edge to win your first pharmaceutical sales position? It’s no secret that these jobs offer lucrative salaries, company cars, and generous benefits. But that’s also the problem. As a result of being so desirable, the competition for these jobs is stiff. So the question is, what will you do to differentiate yourself?
Pharma Rep Focus brings together the best content for pharma rep professionals from the widest variety of industry thought leaders.
PharmaTimes
JUNE 20, 2022
The discovery may lead to development of drugs that halt disease progression and stop memory loss
MedCity News
JUNE 20, 2022
Private equity investors, with their focus on buying cheap and reaping quick returns, are moving voraciously into the U.S. health care system; investments increased twentyfold from 2000 to 2018, and have only accelerated since. Financially distressed rural hospitals are targets, putting vulnerable communities at the mercy of firms whose North Star is profit, rather than patient health.
PharmaVoice
JUNE 20, 2022
In the evolution of healthcare, data is the linchpin to making drug development more efficient.
PharmExec
JUNE 20, 2022
Additions of Andrew Johnson and Bridget Seay strengthen epocrates’ evolution as a commercial organization with best-in-class market intelligence and products.
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Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.
PharmaTimes
JUNE 20, 2022
The joint aim of the companies was to provide vaccines to vulnerable communities
Medical Sales Authority
JUNE 20, 2022
We are going to talk about the medical device clinical specialist position. This a common position that many people are unfamiliar with before getting into the industry. Medical devices are complex products. They are used for surgeries and procedures with little room for error. The technology is rapidly evolving so physicians and clinical staff have to continue to learn throughout their careers.
Storyvine
JUNE 20, 2022
Are your Sales Reps finding it more challenging to access HCPs? Here's how a major pharmaceutical company used Storyvine to drive engagement and sales. PROBLEM. COVID changed how reps could interact with their customers. When the country shut down in March 2020, a top ten pharmaceutical company found that live interactions between their sales representatives and their customers were severely diminished.
Pharmaceutical Commerce
JUNE 20, 2022
IQVIA’s Jens-Olaf Vanggaard discusses the challenges of managing regulatory intelligence on a global scale.
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When selecting a clinical supply provider, consideration often focuses upon the manufacturing, packaging, storage and distribution capabilities available that will, at face-value, be sufficient to meet the needs of the sponsor and their trial. However, there are human-based and knowledge-driven factors that are often overlooked that go beyond these basic physical capabilities and are integral to the development and delivery of high performing clinical supply chains.
PharmaTech
JUNE 20, 2022
The inVia™ Qontor® microscope's optical tweezing performance depends on the optical properties of the particles and the medium. Typically, it can trap particles smaller than 10 ?m.
Penrod
JUNE 20, 2022
The post Med Dev Guide: Manufacturing and Supply Chain Visibility appeared first on Penrod.
PharmExec
JUNE 20, 2022
Matterkind uses DeepIntent Outcomes’ patented technology to improve audience quality and script performance.
Pharmaceutical Commerce
JUNE 20, 2022
Partnership aims to compare reproducibility and comparability between different suspension bioreactors.
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Clinical research has entered a new era, one that requires real-time analytics and visualization to allow trial leaders to work collaboratively and to develop, at the click of a mouse, deep insights that enable proactive study management. Learn how Revvity Signals helps drug developers deliver clinical trial data insights in real-time using a fast and flexible data and analytics platform to empower data-driven decision-making.
Spotio
JUNE 20, 2022
If you want to maximize the performance of your sales team, you need the right technology: sales rep management tools, apps that improve efficiency, and platforms that give you detailed sales analytics in real time. It’s hard to know which sales apps are the best for you and your team. That’s why we’ve done the research for you. We reached out to our top clients and conducted extensive research to compile this list of the best sales apps for improving performance.
Medgadget
JUNE 20, 2022
Researchers at the University of California San Diego have developed a tiny neural probe that is approximately one fifth of the width of a human hair. The probe is flexible and can be implanted for extended periods without aggravating the immune system, in part because of its small and unobtrusive profile. Its miniature size means that it may also be suitable for implantation in areas where other probes can’t fit, such as between the vertebrae and into the spinal cord.
Healthcare Success
JUNE 20, 2022
Today, healthcare brands have more photography and videography options than ever. For many situations, hiring professionals, such as a professional photographer, a production company, or a videographer, will be best. . In other instances, you and your team can utilize a high-quality smartphone camera, affordable software programs, and inexpensive starter equipment to quickly, cheaply, and easily create excellent photos and videos.
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