Fri.Jan 21, 2022

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Omnichannel is irrelevant with the wrong message

World of DTC Marketing

Omnichannel is the latest buzzword-making rounds within pharma, but omnichannel has no relevance if your message is too promotional or is irrelevant to your audience. The channel IS essential but not as important as your message. 68% of HCPs indicate webinars or webcasts as their most preferred channel to receive information. It is evident that HCPs are extremely time constraint and prefer to engage with pharma organizations on their terms regarding channel, content, and type of devices.

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Life Sciences Predictions for 2022

pharmaphorum

As the COVID-19 pandemic continues to impact the healthcare landscape, and the digital transformation of the life sciences industry gathers pace, what can we expect to see in 2022? In this webinar, senior members from Healthware Group discuss the key trends and developments set to shape the industry and present their predictions for the year ahead. Join us on Friday 21 January at 2.00pm CET to find out how life science companies can stay ahead of the competition in 2022.

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Overcoming Challenges of B2B Sales

Scott’s Directories

Suppose you’re a B2B (business to business) sales company looking to market your products to physicians in Nova Scotia. In that case, you will want to have the most accurate and up-to-date Nova Scotia Medical Directory. The world of B2B marketing is transformed, and we are entering a digitally transformed era where digital data has been more critical than ever.

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How to Become a Pharmaceutical Sales Representative?

Teachntest

How to Become a Pharmaceutical Sales Representative? Introduction: What is a Pharmaceutical Sales Representative? Pharmaceutical Sales Representative The pharmaceutical industry is a billion-dollar industry that relies on pharmaceutical sales representatives to generate revenue. Pharmaceutical sales representatives are responsible for developing relationships with physicians and other key decision-makers in the healthcare field.

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Unlocking Excellence: How Catalent Is Transforming Japan’s Clinical Research

Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud