Fri.Sep 24, 2021

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What is Biogen and can they repair their reputation?

World of DTC Marketing

SUMMARY: If I were to ask you, “what type of company is Biogen?” what would be your response? I tried asking that of several colleagues in the industry, and they couldn’t come up with an answer. Biogen has lost its way and is in desperate need of a corporate rebranding. This week two colleagues, who worked at Biogen, left the company because they knew that the ax was coming after the failure of Aduhelm.

Insurance 222
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Podcast Feature: Marcus Cauchi on TheInquisitor Podcast

Authentic Influence Group

It was so much fun to join Marcus Cauchi on TheInquisitor Podcast! We covered several topics in our conversation. Here's a quick recap: We discuss why clear communication, that is easily digestible by your audience is essential if you're to have the impact you want in influencing people. The conversation evolves to cover body language, social engineering, authentic communication, persuasion vs influence vs manipulation.

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Episode 003: The Role of Mentorship with Nick Spadea-Anello, Global President, Structural Heart at Boston Scientific

Med Device Careers

In today’s episode, we speak with Nick Spadea-Anello, Global President of Structural Heart at Boston Scientific. In our conversation, Nick shares his leadership and mentorship philosophy, what he describes as the three phases of a career, goal vs. growth orientation, and how he benchmarks success. Nick has a 28-year track record of building winning teams, pioneering new therapies, and growing new businesses, starting with Johnson and Johnson, followed by Guidant corporation and subsequently Bost

Medical 52