Mon.May 09, 2022

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8 Ways to Enhance the Patient Experience & Drive Leads with QR Codes

Healthcare Success

We know that today’s healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Placed strategically, the QR code does wonders for marketing. And today more than ever, they are considered the green, hygienic, and convenient alternative to printed or shared materials. .

Leads 112
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The Complete Guide to Sales Territory Mapping (and Software)

Spotio

There’s a lot of strategy that goes into proper sales territory mapping. It can be a tedious process, but it’s necessary to ensure your team is canvassing the right areas. In this post, we’ll look at sales territory management — what it is, what it entails, and how you can improve it. What Is Sales Territory Mapping? Sales territory mapping is the creation and assignment of sales territories, based on factors like geography, revenue potential, and the individual expertise of sales reps.

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8 Ways to Enhance the Patient Experience & Drive Leads with QR Codes

Healthcare Success

We know that today's healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Placed strategically, the QR code does wonders for marketing. And today more than ever, they are considered the green, hygienic, and convenient alternative to printed or shared materials. .

Leads 52
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How Medical Sales Reps Can Influence Prescriber Behavior

MedReps

When new drugs are developed, tested, and placed on the open market, it becomes the job of a medical sales representative to get knowledge of those medications into the hands of physicians. This is most often done by providing simple information about the medication to prescribers. There are additional methods as well, all of which are necessary in order to get the physician to begin prescribing the medications to qualifying patients.

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Unlocking Excellence: How Catalent Is Transforming Japan’s Clinical Research

Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud

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Video in Medical Education: How to do it right

BlueNovius

There’s no denying that video is a very powerful tool for communicating brands, ideas, and feelings. It’s the number 1 prevalent type of content in online channels. Many have pointed out video as a powerful tool for education in many areas, including medical education. Here’s where many professionals in the area scratch their heads and […].

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As pharma dives deeper into digital, ad fraud is getting worse

World of DTC Marketing

Short on Time? Adalytics r eported that for nine months, billions of ad auctions for space on Gannett’s USA Today website resulted in brands unknowingly getting stuck with their ads running on other Gannett sites — often remote community sites. Ads from who-knows-how-many companies ran in the wrong places for nine months. Not a single brand noticed this, and not a single media buyer noticed the fraud.

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