World of DTC Marketing

NOVEMBER 16, 2021

SUMMARY: Omnichannel marketing employs the simultaneous implementation of channels across personal, non-personal, and media and addresses the integrated needs of multiple stakeholders – consumers/patients, healthcare professionals, and payers. Sounds good but is that the answer? There is no doubt that healthcare is the middle of an evolution not seen in over 30 years.

Marketing 253

Marketing Doctors Healthcare Healthcare 253

Clarivate

NOVEMBER 16, 2021

Today we unveil our annual list of Highly Cited Researchers. We congratulate some 6,600 scientists and social scientists for demonstrating significant influence among their peers in their chosen field (or fields) through the publication of multiple highly cited papers during the last decade. These highly cited papers rank in the top 1% by citations for field and year from 2010 – 2020.

Government 136

Government Competition Recruitment Leads 136

LEVO Health

NOVEMBER 16, 2021

In the medical marketing world, it can sometimes be challenging to produce entertaining content that your patients will want to read and engage with. However, there are plenty of tips and tricks you can incorporate into your content to keep patients engaged and coming back for more. Tips for Creating Content Your Patients Want to Read. Do you want the content your practice creates to be read, shared, or commented on?

Marketing 52

Marketing Healthcare Healthcare Patients 52

Revosuite

NOVEMBER 16, 2021

For pharma companies, medical reps turnover is very costly, from recruitment to training, the process of replacement and handover costs the company money, time, and most importantly momentum. But unfortunately, that's not all! When a medical rep leaves a company, not only does he/she takes institutional knowledge with him/her, but also a range of retinotopic intelligence, customer relationships, and sales.

Recruitment 52

Recruitment Training Medical Pharma 52

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Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud

Distribution

Infuse Medical

NOVEMBER 16, 2021

Once a buzzing exhibition event that drew companies from near and far, trade shows have since pivoted to virtual booths in response to the COVID-19 global pandemic. Despite this pivot, the objective remains the same – provide companies and exhibitors space and opportunity to engage with attendees, inform them about their brand and products, and generate leads.

Networking 52

Networking Media Leads Management 52

Tribeca Knowledge

NOVEMBER 16, 2021

I n another year of considerable turbulence for pharmaceuticals, with COVID-19 continuing to disrupt business strategies and patient access to medicines, regulators and companies alike are finding ways to keep the approval flow coming. The trend for 2021 new drug approvals in both the US and the European Union, the two most important launching pads for innovative medicines worldwide, has more than kept pace with 2020.

Marketing 52

Marketing Medicine FDA Pharmaceutical 52