Wed.Oct 06, 2021

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Merck gives taxpayers the middle finger

World of DTC Marketing

SUMMARY: Via Axios – The antiviral pill that showed promising results against severe COVID-19 was initially developed at Emory University with $35 million of taxpayer grants. And while it costs $17.74 to produce, according to a report issued last week by drug pricing experts at the Harvard School of Public Health and King’s College Hospital in London.

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Patient Convert Podcast: Effective Non-Verbal Communication Tips in Healthcare

Authentic Influence Group

Some of the loudest things people say don’t come from their mouths. In this Patient Convert Podcast with Justin & Kelly Knott, Shelly shares some fundamental tips to engage with patients, and resources that help physicians refocus and connect better with the patient. Plus: Uncovering the Patterns of Non-Verbal Communication Effective Non-Verbal Communication Tips in Healthcare Using Non-Verbal Communication to Build Trust You don’t want to miss out on gems in this episode >> Tune in

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Three Ways Pharma Advertisers Can Benefit from Attention Metrics

Pharma Marketing Network

By: Marc Guldimann, Co-founder and CEO, Adelaide. Targeting and attribution challenges are universal, but pharmaceutical advertisers encounter several unique hurdles with digital advertising. Given their often niche content, pharma marketers must target smaller, more exclusive audiences to drive results while developing impactful creative. Reaching these audiences is further complicated by HIPAA and FTC regulations — not to mention international laws like GDPR and the gradual deprecation of thir

Pharma 98
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5 Ways a Healthcare Marketing Agency Can Help Your Medical Practice

LEVO Health

In the rapidly changing world of healthcare, a healthcare marketing agency is essential to running a successful medical practice. Without a marketing agency, it is extremely difficult to attract new patients or even retain current patients. Fortunately, with a marketing agency tailored specifically towards the healthcare industry, your medical practice may be able to flourish. .

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Unlocking Excellence: How Catalent Is Transforming Japan’s Clinical Research

Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud

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How to Get Started in Medical Sales

Axxelus

What does every medical device or pharmaceutical sales team have in common? It isn’t having fancy customer relationship management (CRM) software, continuous education to sharpen skills , and strong leadership. While these are all important for a successful sales department, the one basic thing they all need is skilled and motivated sales representatives to put in the work of selling products and services while building positive relationships with customers.

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Electric vehicles hit the road with new gTLDs: Q2 review

Clarivate

Clarivate domain management experts review recent happenings in the domain industry in the Q2 2021 New gTLD Quarterly Report. Read it now. . In our latest analysis of the domain industry, our new gTLD experts take a deep dive into the electric vehicles (EV) market and its crossover into the new gTLD and.brand space. Combining findings from our Top 100 Best Protected Global Brands and The road ahead: Sustainable vehicles today and in the future reports with new analysis, we uncover new insights