Thu.Jun 05, 2025

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FDA’s Elsa AI is here, and the industry has questions

PharmaVoice

The agency has provided few details about its AI pilot as it makes moves on its “aggressive timeline” for rollout.

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Amazon Pharmacy Brings PillPack to Medicare and Adds Caregiver Feature — Will It Make a Difference?

MedCity News

Amazon Pharmacy recently launched a new caregiver feature and expanded PillPack to Medicare Part D. The company says the updates will support medication adherence. The post Amazon Pharmacy Brings PillPack to Medicare and Adds Caregiver Feature — Will It Make a Difference? appeared first on MedCity News.

Medical 246
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Neuralink raises $650m to widen use of brain implants

pharmaphorum

Brain-computer interface firm Neuralink has completed a $650m financing that it says will help to "bring our technology to more people"

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J&J’s Growth Strategy in Lung Cancer Borrows From Its Experience in Multiple Myeloma

MedCity News

Johnson & Johnson has projected its lung cancer drug Rybrevant could achieve $5 billion in peak revenue. At the recent ASCO annual meeting, J&J executive Joshua Bauml explained his company’s strategy for this drug in lung cancer and beyond. The post J&J’s Growth Strategy in Lung Cancer Borrows From Its Experience in Multiple Myeloma appeared first on MedCity News.

Biopharma 242
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Why “Mastering Medical Sales” Had to Evolve: Your Essential Guide to Today’s Healthcare Landscape

Sales Pilot Medical Sales Performance

Why "Mastering Medical Sales" Had to Evolve: Your Essential Guide to Today's Healthcare Landscape Why did I rewrite the book on medical sales? The world of medical sales is a dynamic and constantly shifting landscape, far removed from what it was even a decade ago. This is precisely why my book, “ Mastering Medical Sales, ” underwent a complete reimagining to become “Mastering Medical Sales—The Evolution” The original insights, published in 2010, no longer fully capture

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NHS cleared to use Novo Nordisk's long-acting growth hormone

pharmaphorum

Novo Nordisk's long-acting injectable Sogroya has been backed for NHS use in young people with growth hormone deficiency

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The Behavioral Health AI Boom Is Real. So Are the Risks

MedCity News

Behavioral health doesnt need tech that replaces people. It needs technology that respects them, amplifying what clinicians do best and helping more people get the care they deserve. The post The Behavioral Health AI Boom Is Real. So Are the Risks appeared first on MedCity News.

Patients 248
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MHRA advises contraception for women taking 'skinny jabs'

pharmaphorum

Women in the UK taking weight-loss injections have been warned by the MHRA that they should make sure they are using effective contraception

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Healthcare’s Provider Data Challenges

MedCity News

[Sponsored] Provider data issues start at enrollment and continue throughout the provider lifecycle, impacting everything from credentialing to the provider directory. ProviderTrust’s new guide explores this topic. The post Healthcare’s Provider Data Challenges appeared first on MedCity News.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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EC approves Santen’s Ryjunea to slow progression of paediatric myopia

PharmaTimes

Therapy indicated for children aged 3 to 14 at treatment initiation

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A CIO’s Guide to Scalable Patient Data Management

MedCity News

Healthcare technology has shifted from a back-office function to a strategic imperative.This evolution presents a powerful opportunity to redefine organizations futures. The post A CIOs Guide to Scalable Patient Data Management appeared first on MedCity News.

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Linear Diagnostics awarded £1m to develop rapid STI test

PharmaTimes

New funding supports development of diagnostic platform

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How Geospatial Mapping Reveals the Impact of Pharmacy Closures

Pharmaceutical Commerce

In the first part of her Pharma Commerce video interview, Maggie McCullough, PolicyMaps CEO, explains how geospatial mapping can help identify and address emerging pharmacy deserts across the United States.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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5 ways to speed up your digital content approval process for regulated content

Vodori

In highly regulated industries like life sciences, pharma, and medical devices, getting digital content to market is about precision, compliance, and control. Every promotional asset must pass through a rigorous content approval process to meet regulatory standards and avoid compliance risks. But for many teams, that process is anything but efficient.

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‘Dupixent-fuelled’ atopic dermatitis market sales to hit $22.4bn by 2033

Pharmaceutical Technology

Regeneron and Sanofis blockbuster Dupixent has transformed the atopic dermatitis market, with future disruptors in the pipeline.

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Maximizing Sales Conversions with Comprehensive Doctor Profiles in BC

Scott’s Directories

For healthcare businesses, it is important to have good access to reliable information to set proper strategies and make the right choices. This is where a BC physician directory can help. In the process of identifying and approaching potential partners or creating a plan to address certain markets, a detailed list of doctors in British Columbia (BC) is very useful for business development and increasing conversion rates.

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Bayer subsidiary Vividion secures rights to Werner helicase inhibitor

Pharmaceutical Technology

Vividion Therapeutics has secured worldwide rights for developing and commercialising VVD-214, the Werner helicase (WRN) covalent inhibitor.

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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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Has mRNA delivered a breakthrough in quest for HIV cure?

pharmaphorum

A new way to deliver mRNA to T cells could allow HIV that is hiding away to be exposed and targeted with antiretroviral therapies, say scientists

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Akeso gains NMPA approval for cadonilimab to treat cervical cancer

Pharmaceutical Technology

Chinas NMPA has approved Akeso's PD-1/CTLA-4 bispecific antibody, cadonilimab, to treat persistent, recurrent or metastatic cervical cancer.

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ASCO 2025: Camizestrant With CDK4/6 Inhibitor Improves PFS in Patients With HR+/HER2- Advanced Breast Cancer

Pharmacy Times

Compared with standard of care, camizestrant in combination with a CDK4/6 inhibitor shows promise in enhancing progression-free survival (PFS) for patients with advanced breast cancer.

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EU: Trials should include pregnant subjects where possible

pharmaphorum

With new guidance, the EMA is seeking to ramp up the inclusion of pregnant and breastfeeding women in clinical trials

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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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Mastering Nitrosamines analysis: From Method Development To Analysis

PharmaTech

News All News Bio/Pharma News Publications All Publications PharmTech PharmTech Europe Resources Marketplace ICH Q9 Revision: A Comprehensive Resource on Quality Risk Management Peer-Reviewed Research PharmTech Products Pharma Insights Sponsored Podcasts Sponsored Videos Sponsored eBooks Whitepapers Webcasts Multimedia All Videos Ask the Expert Behind The Headlines Buy, Sell, Hold Drug Digest Videos Drug Solutions Podcast Peer Exchange Sexy Science Tech Talk Conference Conference Coverage Confer

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New auction for 23andMe sought with $305m bid from ex-CEO

pharmaphorum

A new auction for bankrupt genetic testing company 23andMe looks likely after former CEO Anne Wojcicki offered to outbid Regeneron

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5 Field Sales Habits to Drop for Maximum Productivity

Spotio

Stop Chasing Every Lead: 5 Field Sales Habits to Drop for Maximum Productivity Struggling to hit quota? Drowning in busywork? You’re not alone. Most reps spend just 35 to 39% of their time selling —the rest disappears into admin, chasing unqualified leads, and meetings that don’t move the needle. If you want to maximize your field sales effectiveness, it’s time to focus on what you should STOP doing.

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Training Centers and eCommerce: A Look Into Federal Equipment Company’s Pharma Innovations

PharmaTech

News All News Bio/Pharma News Publications All Publications PharmTech PharmTech Europe Resources Marketplace ICH Q9 Revision: A Comprehensive Resource on Quality Risk Management Peer-Reviewed Research PharmTech Products Pharma Insights Sponsored Podcasts Sponsored Videos Sponsored eBooks Whitepapers Webcasts Multimedia All Videos Ask the Expert Behind The Headlines Buy, Sell, Hold Drug Digest Videos Drug Solutions Podcast Peer Exchange Sexy Science Tech Talk Conference Conference Coverage Confer

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Pharma Pulse 6/5/25: Forging a Brighter Future for Rare Disease Outcomes with Specialty Pharmacy Utilization; Rethinking Clinical Trial Efficiency Amidst Cost Pressures on Pharma

Pharmaceutical Commerce

Pharmaceutical Commerce connects biopharma executives to insights on business processes, technologies, and strategies for taking approved drugs to market.

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What Are The Strongest Forms Of Traditional Advertising in Pharma?

Pharma Marketing Network

In the ever-evolving pharmaceutical industry, advertising plays a crucial role in bridging the gap between pharmaceutical companies and healthcare professionals, as well as consumers. While digital marketing has gained significant traction in recent years, traditional advertising In an era increasingly dominated by digital strategies and AI-driven marketing platforms, traditional advertising still holds considerable powerespecially in the pharmaceutical industry.

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Servier’s ASCO 2025 Data: Advancing IDH-Mutated Cancer Treatment with Tibsovo & Voranigo

pharmaphorum

Serviers ASCO 2025 data explores IDH-mutated cancers, featuring key insights on Tibsovo & Voranigo. Becky Martin shares what this means for patients & oncology advancements listen now!