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How Digital Patient Intake is Revolutionizing Healthcare

Referral MD

Digital patient intake (forms) are electronic versions of the traditional paper forms patients fill out when visiting a healthcare provider. Reduce Administrative Burden Manual patient intake requires front-desk staff to handle extensive paperwork, verify information, and input data into electronic health (EHR) systems.

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What Will the Future Hold for Pharma Marketing in 2025?

eMediWrite

Pharmaceutical marketing is evolving rapidly, driven by technological advancements, shifting doctor preferences, and heightened regulatory scrutiny. AI-Driven Personalization in Doctor Engagement* Artificial Intelligence (AI) is transforming the way pharmaceutical brands interact with healthcare professionals (HCPs).

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HCP Targeting in Pharma Marketing

Pharma Marketing Network

Pharma brands know that not all doctors are equal when it comes to prescribing behavior, influence, or engagement preferences. Sophisticated audience modeling is now powered by real-world data (RWD), electronic health records (EHR), prescribing data, and CRM inputs.

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AI and the End of Broken Referral Systems

Referral MD

Just as other industries—like electronic component distribution—have embraced digital transformation to connect customers with the right solutions faster, healthcare is finally doing the same with referrals. Success came in faster referral transmission, with one study showing that 81% of electronic referrals were processed within an hour.

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How Automating Patient Intake Can Help Healthcare Providers Manage Data

Referral MD

Patients fill out the forms before appointments , and the data flows directly into their electronic health records (EHR). Its manual referral system lacked communication efficiency, which delayed patient care and made it hard for doctors to collaborate. Manual data collection takes too much time, and theres a lot of room for error.

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Developing High-Impact Sales Leadership in Healthcare

Healthcare Success

Really, primarily, they're going out selling to doctors. And you know, I used to back when I worked with individual doctors back years ago. It's like I became a doctor, so I don't have to be a salesperson, which I understand right? And any of the doctors I've worked with over the years like I don't want to beg anybody.

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Traditional Media is Alive and Well (Thank You Very Much) 

Healthcare Success

What I found in my research and to some degree, even in the daily contact that we have with our own clients, the healthcare field, the doctors, the marketing directors, the people in charge of healthcare entities, it's not that they don't want to spend on traditional media. It's that it's sort of a foreign component to them.

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